in-house
$2,400/site
ensure new site success
agency
$1,600/site
protect multiple site launches
enterprise
—
custom reqs and features
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Frequently Asked Questions
Crawl tools are mostly non-opinionated. They will return errors and general suggestions, relying on tabular data about your website. But websites are network graphs, connected by inline links, templating, navigation, sitemaps, and implicitly, ideas, concepts, relationships with entities that Google and other search engines use to make sense of and size up your site’s credibility on a topic by topic basis.
Launch Guardian is tooling we developed to ensure successful launches for our own larger website client projects, so it’s specifically designed for the use case of comparing an old website to a new one and flagging issues and highlighting recommendations in order of importance. Because of this, it’s built completely differently than traditional tools from the ground up. We rely on graph database technology, and related network algorithms to analyze your site and site changes in terms of structure and relatedness of your data, content, and pages.
Simply put Launch Guardian tooling understands your website better, what you’re trying to do, and the data we load, analyze and track is based around the simple goal of ending failed website launches.
The web app team and co-founder/operator at Inbound Found (established 2014), a boutique digital marketing and web dev agency based in Philadelphia, PA USA.
We were tired of website launches failing as a result of no one attending to the technical and strategic content management requirements to ensure a success website rebuild.
– Switching from x CMS to y CMS? You’ll probably lose traffic.
– Deleting old content? Changing page templating? 50:50 chance you will lose traffic.
– Changing everything about your website? You will probably harm conversions.
Even with a net positive launch, things get lost, devalued, or missed.
We haven’t gotten to a firm pricing structure. We’ve discussed per launch pricing and traditional monthly subscriptions. We do have costs associated with deployment, analytics infrastructure and operations that grow linearly with new users and system usage. So we’ve considered a flat fee plus usage fee model.
We are still actively marketing to get to our 100th launch. If you would like to have a call to discuss further, you can sign up for a 20 minute demo with Jim.